Research question: What is the financial cost of college sports? Is the cost justifiable when compared to the benefits that college athletics provide to universities? Are athletic programs overall harmful or beneficial?
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This is a very timely and interesting topic. It might prove a challenge, but I'd like to see you locate anyone who makes a rational argument for the return on investment of college sports -- in terms of alumni engagement, donor money, etc. It might be that there is no good source out that that argues that point. But someone must have a reason why sports might be worth $27M per year at Rutgers.
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